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The Journal

Fresh off
the fold.

Playbooks, teardowns and straight talk on growth marketing in India, written by the clan that runs it daily.

Performance & Ads 5 min read

Engagement First: Why Short-Form Video and Ads Will Dominate in 2025

2025 is shaping up to be a groundbreaking year for digital marketing, and if there’s one thing that’s sure to dominate, it’s short-form video and ads.…

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Social & Content 4 min read

Instagram Trends For Businesses – Where Did You Go Wrong?

Are you tired of constantly posting on Instagram and still not getting views more than a few hundred? Well, this is a common situation with every…

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Growth Strategy 6 min read

The Unseen Side of Digital Marketing: 10 Productivity Hacks No One Talks About

Ah, digital marketing—our everyday companion that keeps us glued to our screens, scratching our heads, and frantically sipping coffee. We all know the buzzwords: digital marketing…

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SEO & GEO 8 min read

Your Content Isn’t Boring – It’s Just Not Relatable: How to Craft SEO Content That Actually Resonates

Have you ever wondered why your content isn’t generating the buzz you hoped for? You’ve spent hours crafting it, ensuring the right SEO content writing, yet…

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SEO & GEO 7 min read

The Future of SEO: 7 Predictions That Will Shape Digital Marketing in 2025

SEO. Three letters have caused sleepless nights for marketers, writers, and business owners alike. It’s no secret that SEO, or Search Engine Optimisation, is a bit…

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SEO & GEO 8 min read

SEO Results by Industry: How Long Does SEO Take for E-commerce, Blogs, and Local Businesses?

When it comes to Search Engine Optimization (SEO), everyone wants results. But one question always pops up: how long does SEO take? The answer isn’t one-size-fits-all…

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Growth Strategy 5 min read

In-House vs. Hiring a Digital Marketing Agency: Which Is Right for Your Business?

Your team is ready to launch a major marketing campaign. Ideas are flying, energy is high, and then someone asks, “Do we handle this ourselves or…

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SEO & GEO 8 min read

Social Media SEO: The Hidden Power of Hashtags and Profiles for Search Engine Rankings

Today, we’re always looking for the next big thing. But what if I told you that the “next big thing” has been under your nose all…

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SEO & GEO 8 min read

Unlocking Global Markets: How Global SEO Services Can Expand Your Business Reach

So, you’re ready to take your business to the next level, huh? Well, here’s a fun fact: thanks to the internet, the world is literally at…

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