Watched by billions, YouTube is the second most popular search engine after Google. YouTube algorithm is AI-powered and brings the best and most engaging videos in front of visitors. YouTube drives its development from a lot of signals it gets as the audience engages with billions of videos on varied topics. The social signals are […]
YouTube Algorithms and How They Work? Read More »
Embarking on a journey to become a YouTube content creator is an exciting endeavour filled with boundless opportunities for creativity and expression. However, amidst the thrill of diving into the world’s largest video-sharing platform, it’s essential to equip yourself with the right tools and knowledge to thrive. In this guide, we’ll delve into the must-have
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Visual content is posting visuals on social media feeds. The process involves posting images or short videos on social media along with engaging text and hashtags. Usually, the entry is terse and up to the point to attract and engage the visitor, or it often leads to creating awareness. It works well for creating awareness
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The main focus of digital marketing is content creation. Being a complex exercise a large number of tools and platforms are required for the campaign. While social media is central to the campaign, it is content creation that matters the most. For content creation blogs and Internet publishing sites are most preferred. But content is
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The business paradigm is constantly changing as new platforms emerge, and the approach to content distribution changes as well. Digital Marketing is content distribution as the main instrument of impact. Content is created in a wide variety of formats although written content is the most popular, videos, infographics, images, and graphics are also used to
Contemporary Digital Marketing and How it Works? Read More »
About YouTube Video Advertisement Advertisement on video streaming platforms is gaining momentum day by day. YouTube world’s number one video streaming platform with annual revenue from advertisement crossing over 28 billion USD in the year 2021 is leading. Very few platforms come close to YouTube as far as video advertisement is concerned, they lag far
YouTube Ads: Crafting Campaigns for Awareness and Action Read More »
Google Owned YouTube provides an inexhaustible list of analytics and tools and has become an integrated platform comprising Google-owned properties. But implementing ad campaigns on Google YouTube requires an in-depth understanding of Ad formats, video solutions, and bidding methodologies. This has become imperative to achieve your YouTube video marketing objectives. The platform’s Ad format comprises
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