Blogging is a common activity on the Internet with 7 million posts published every day. The interface varies from the website as it is dynamic and current unlike the other which is static. Website content does not change often but well-maintained regular blogging results in the frequent update. Here you can share your vision and […]
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Digital Marketing is holistic and comprises many subsets, of these SEO and content marketing are the most important. SEO is a short form of search engine optimization. It is an exercise to rank websites on SERPs. SEO is complex and requires skills and experience. It also requires a deep understanding of the ranking and indexing
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The main focus of digital marketing is content creation. Being a complex exercise a large number of tools and platforms are required for the campaign. While social media is central to the campaign, it is content creation that matters the most. For content creation blogs and Internet publishing sites are most preferred. But content is
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Old mindset changes are hard. Business owners, CEO, and executives generally do not consider digital campaigns as long as their business is going well. They do not realize the need for dual presence as urgency is not felt. Many digital marketing agencies and freelance service providers are thus turned back with a shrug. Some do
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Technology now intervenes in all businesses be they in trading, manufacturing, or service. Not only are businesses data-driven, they are also much dependent upon information acquisition – internal and external both. Emergence of MIS To cope with stress caused by increasing competition managers realized the need to stay up to date in contemporary data-driven business
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What is Search? Search is looking for solutions on the (SERPs) Search Engine Result Pages by inputs chiefly queries. People search on the browser window – the blank rectangular space all are familiar with. They input a query which could be a hint, a question, or a phrase to get an answer to what they
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Search Engine Optimization Campaigns (SEO) The title mentions are primary action plan for a search engine optimization campaign. The SEO campaigns are a long duration for optimum results but the on-page optimization is less time-consuming. But the shorter duration requires greater focus on the core offerings of the website. On-Page Optimization On-page optimization as the
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Core Vitals Why Every Webmaster Should Pay Heed? Search Engine Guidelines User satisfaction while visiting a website has become indispensable. For those website owners aiming for high traffic and engagement on the SERPs following SEO guidelines has become a must. SEO stands for search engine optimization, and it is a complex process that webmasters use
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The business paradigm is constantly changing as new platforms emerge, and the approach to content distribution changes as well. Digital Marketing is content distribution as the main instrument of impact. Content is created in a wide variety of formats although written content is the most popular, videos, infographics, images, and graphics are also used to
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Smooth website construction depends much upon the software technology used. The content management systems help create responsive websites for mobile-first indexing. Some of the popular software tools are as follows WordPress Although HTML and PHP are often used for website building, made-to-order content management systems are becoming more and more popular. Of these, WordPress is
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