SEO stands for search engine optimization. It is simply following good practices. Bad mistakes make the campaign a failure. There are simple steps that one must keep in mind when executing the process. Although an amateur can do SEO it is for the experts to execute the project. For a digital marketing agency of which SEO is a subset of an expert content writer, graphic designer, developers, and more. Core web vital should compress large images and text blocks. There should be no cumulative shift the element should stay stable when the cursor is placed on the element.
TBT is in core web vital but is as important. It measures the total time in milliseconds between First Contentful Paint (FCP) and Time To Interactive (TTI. Like TBT there is more to web core vital and more development is to take place.
A website should be responsive and user-friendly It should pass the Google mobile-friendly test. The website should pass core web vitals norms. Developers should keep these aspects into consideration right from the whiteboard stage. They should also pay attention to coding it should be minified large gaps should not be there. The coding should be perfect without any flaws.
To make it mobile-friendly keeps links separate and keep fonts readable. Keep screen compatible with all devices and feet to screen.
Use HTTPS instead of HTTP the message transmission is encrypted and hence nonrecoverable on the way. HTTPS is a ranking signal and is much preferred by Google.
Use TLD or top-level top domain it is most preferred. Using the subdomain creates a lot of confusion in the directory structure. If you wish to use sub-domain use silos where each topic is well separated and well defined this makes a clear directory structure. The directory structure is important for search engines to define and understand. Thus, the search engine can well understand how to index and rank.
A noncore vital Speed Index (SI) measures how fast the contents of a page are populated and loaded. It’s calculated using frame-by-frame load behavior, counting the visual progression between frames captured every 100ms.
