client Niche

Ethnic Wear

service name

SEO

01.

Intro of case

An ethnic wear and Indo-Western apparel brand is redefining the fashion industry by blending traditional craftsmanship with contemporary design. Their mission is simple: to protect, promote, and elevate India’s rich cultural heritage through a diverse range of products, including intricately crafted ethnic wear and stylish Indo-Western collections.

Their Need:

1. By 2022, the brand had established a strong market presence with a unique fusion of traditional and modern styles, appealing to customers in India and globally.

2. SEO, an untapped channel at the time, was identified as a way to amplify reach, drive sustainable growth, and enhance online visibility.

3. The brand aimed to increase website traffic and improve conversion rates, with the primary goal being to drive more traffic.

02.

Our Approach

Our professional website design services ensure your business stands out with a unique, user-friendly, & fully responsive.

SEO project for the brand started in July 2023 and is ongoing, beginning with research into market position, competitor analysis, and the fashion industry landscape.

Optimized content and technical aspects for ethnic wear and Indo-Western keywords.

Improved product descriptions to highlight unique craftsmanship and details of each piece.

Leveraged industry connections to build website authority, securing features in relevant fashion blogs and publications.

03.

Main result

96% increase in website traffic compared to the previous six months.
150% growth in organic keywords, boosting visibility and search rankings.

This ongoing project has set a strong foundation for sustainable growth and continues to deliver measurable success.

Ethnic Wear

Let’s discuss your project now!