Code named Magi Google’s AI-Powered Search Engine is here. It is still at an experimental stage and bound to create a revolution. The AI-generated answers will appear above the Google Search Result Pages or SERPs.
Google’s Search Generation Experience
Google is intensely incorporating AI, machine learning, and deep learning in its campaigns. Google Ads incorporates all the latest technologies in its ads campaigns. These ads use smart technologies to induct automation. Automation reduces the complexities of manual-driven campaigns making things easier for advertisers to run their ads.
Google search experience generates AI-driven answers to the user’s queries for accurate relevant and absorbing answers. The boxed-in results are clearly labeled as Generative AI is experimental. Google search engine company mentions websites from which the answer has been generated. The website can be explored deeper. You can use the toggle button even to dig deeper you give to get more responses and you will get additional responses from generative AI. You get images in boxes throughout the answers generated by AI.
Vertical Search with AI
This works best for the Google Shopping experience as well. SGE can pull in 35 billion products from the listing in Google Shopping Graph. The shopping graph has over 1.8 billion updates every hour. The generative AI has to update fast in real-time to keep up with a fresh list. Google can give you good answers for specific products.
Conversational Mode
There is an ask the following box where you query more or prompt Google will extrapolate from one question to another till you reach the information you wish for. Conversational mode is ideal for follow-up questions. You can hop skip and jump to discover the information you need. It is ideal for complex information journeys and a pathway to the right solution. In the whole process AI is of great help.AI draws que from previous questions to lead to the right pathway.
How does it work?
Google uses technology MUM (Multitasking Unified Model), a variety of LLMs and PALM2. Google is trying to be careful with this new version of search but identifies high-quality results that corroborate the information or solution present in the output. Google may not show answers related to child medical space and financial space.
The Google Search Experience is on a trial basis a privilege accorded to the few.