Digital Marketing

Customer Reviews Testimonials & Case Studies Convert Lead to Conversion

Content Creation, Content Marketing, Digital Marketing

Inbound Marketing for Conversions Inbound content marketing is a subset of digital marketing, it is one of the main conversion campaigns that use gated and ungated content. In digital marketing, prolific high-value content creation is the key to explosive success, all it requires is experience, creativity, and consistency. Content Distribution The pathway of a content […]

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Embedding Compelling Visuals in Content Marketing Campaigns

Brand Marketing, Content Creation, Content Marketing, Digital Marketing, Visual Content

“A picture speaks a thousand words”, this may sound cliche, but the adage aptly sums up the impact of visuals in content marketing. A text with no visuals makes the whole content appear lackluster and badly formatted. Although the text is the base of all content, the World Wide Web has created an entirely new

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Unveiling Social Media’s Commercial Realm

Content Creation, Content Marketing, Digital Marketing, Social Media, Social Media Marketing

Social Media Participation in Commerce Social Media is all-encompassing in our personal lives, but few people look beyond its potential to fulfill commercial intent. When you enter the World Wide Web, you become a commercial entity without realization. This holds true to the offline space as well. The moment you step outside your home you

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For Data-Driven Businesses using Analytical Tool is Imperative

Analytics, Digital Marketing, Google Ad Campaigns, Google Ads, Google Analytics, Social Media Marketing

Experienced managers know that online marketing campaigns for professionals, businesses, advertisements, and social media marketing companies all are data-dependent. The stiff competition, ever-changing business models, penetrating competitor strategies, and newly emerging distribution platforms are creating unprecedented saturation levels on the World Wide Web. Thus, business growth suffers from forced inertia, since it is difficult to

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Leveraging Power of YouTube Video Marketing

Digital Marketing, Google Ads, Paid Advertising, Video Marketing, YouTube Advertisement

Google Owned YouTube provides an inexhaustible list of analytics and tools and has become an integrated platform comprising Google-owned properties. But implementing ad campaigns on Google YouTube requires an in-depth understanding of Ad formats, video solutions, and bidding methodologies. This has become imperative to achieve your YouTube video marketing objectives. The platform’s Ad format comprises

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Digital Marketing on Social Media Channels

Content Creation, Digital Marketing, Social Media, Social Media Marketing

Social Media as the name suggests is a collective of independent online community platforms that have become gathering and recreation points on the Net. The medium has created virtual communities, and information highways, that are general but do provide interaction with niche demographic and interest-based segments. These aspects of virtual community formations have created another

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